Los Jalapeños

Responsive Website Design

Responsive website displayed on various devices: desktop, laptop, tablet, and smartphone. The website features a banner with red chili peppers on green plants and the text 'Los Jalapeños' in white. Additional text reads 'Delicious produce from Madison's first Latino farmer CSA' and a red button labeled 'Purchase Share.'

Problems

Los Abuelos Farley Farm LLC (Los Jalapeños CSA) does not have an official website, which makes it difficult for customers to access clear and reliable information about the farm. Users often struggle to find details about the farmers, available produce, and weekly CSA boxes, since this information is scattered across social platforms and local listings. This lack of a centralized source creates confusion and reduces trust for potential and returning CSA members.

Solutions

I designed a website concept that consolidates all essential information into a single, user friendly platform. The site provides an organized structure where customers can easily learn about the farmers, browse seasonal produce, and view weekly CSA box offerings. By presenting this information clearly and consistently, the design strengthens transparency, improves user confidence, and supports a smoother experience for those interested in joining the
CSA program.

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